Fred Perry is the longest supporter of the Museum of Youth Culture, providing us with vital support and friendship since our inception. We were delighted to be invited to design an edition of the iconic shirt which appears so often in our archives. This staple has been worn by so many generations of young people and we wanted to capture the transient highs of those formative years. We hope that people resonate with the joy embedded in the shirt and the fun we had making it along the way. Join us in championing youth culture history.
The Museum of Youth Culture Fred Perry Shirt represents a lost relic in the museum’s archive. Etched onto the fabric are hazy memories of our youth spent dancing with friends towards milestones and setting the world to rites. The shirt is a canvas imprinted with everyday stories of ravers, soul dancers and emo kids and celebrates the enduring impact of youth culture on society.
The design features photographs by Rebecca Lewis, Peter J Walsh, Neil Massey, Peter Anderson and Helen Wheatley.
